Pepperfry
Consumer · Furniture & home retail · BII since 2014
Online marketplace for furniture and home products.
Composite
33/100
mid band (30-59)
IT risk18/100
Executive summary AI synthesis
Executive summary AI synthesis
Generating synthesis…
Composite
33/100
Weighted across all dimensions
News 24h
0
Articles indexed by GDELT
Web health
--/100
Lighthouse perf + a11y + BP + SEO
Open roles
0
Greenhouse / Lever public board
ITIT Risk
18/100
Lower is better
Market signals
Web vitals, app reception, news velocity, public stackApp store reception
Rating, install band, version cadence
0
0 urg
max sev —
SEO + AI findability
How visible the company is on Google/Bing and inside major LLMs
1
0 urg
max sev 5
Web vitals (Lighthouse)
Performance, accessibility, BP, SEO scores
0
0 urg
max sev —
News velocity
GDELT 24h coverage of the company
2
0 urg
max sev 5
Tech stack
Public-facing JS, CDN, analytics, payments
1
0 urg
max sev 2
Strategic
Hiring, funding & leadership news, narrative momentumCompetitive heat
News attention to the configured competitor listIT Security
Passive external surface analysis (BitSight-class signal)IT — Breach exposure
HaveIBeenPwned domain corpus
0
0 urg
max sev —
IT — Public CVEs
NVD matches against fingerprinted stack
0
0 urg
max sev —
IT — Email auth posture
SPF / DKIM / DMARC / CAA records
1
0 urg
max sev 1
IT — Web security headers
HSTS, CSP, XFO, server-info leakage
1
0 urg
max sev 7
IT — Shodan public corpus
Already-indexed services on public IPs
0
0 urg
max sev —
IT — TLS/SSL health
Certificate expiry, weak protocols, weak ciphers
2
0 urg
max sev 1
IT — Subdomain inventory
Public Certificate Transparency surface
0
0 urg
max sev —
IT-risk decomposition · weighted contribution
ssl0×15%
dns0×15%
headers90×20%
cves0×25%
breach0×15%
shodan0×10%